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Home Page Ideas

In the majority of site visits the Home Page is the first impression a visitor has of you, much like how you would view a store front and make your decision if you would like to shop, eat or drink at their establishment. The decision to investigate further into your site is made within about the first 10 seconds of their visit.  It reflects your product, personality and style.  Different sites use styles to project an image that would attract a particular audience and to captivate that persons attention.  Some examples would be, to catch a childlike mind you want it colorful, with fun music and lots of flash content, where as professionals may want to use strong, bold colors with a sleek, straight line and clean approach.  Most people are not very patient when it takes a long period of time to open a page, and will move on.  You don’t want your visitor to wait too long before being able to see what you have to offer.

The wording, known as content, needs to captivate their interest, making them curious to find out more.  It can be geared toward presenting them with a problem that you have the answer to, and they can access this information by clicking on a link, or a list of catchy titles that link you to pages that go further into the information they are seeking.  The ideas are limitless and all have a common goal, to get visitors to your site and keep them there.  Regardless of your style, the words used in the lists, content, links, graphics, etc…, need to be full of keywords.  Not too wordy, but still rich in words used for searching.  These keywords are what brought them to your site in the first place.  Your site was in the list because Search Engines have crawled through your Home/Index page for keywords.  Search Engines in turn use this information, to return a list of sites that contain the words submitted.   Where you are in that list of results depends on well placed your keywords are within your Home Page.

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